lead generation management
Texting Your Real Estate Leads: The Ultimate Marke...

If you want immediate feedback from your real estate leads, texting really is your best bet. People are constantly on their phones and a clear, concise text message will get their attention. Today’s real estate clients want immediate responses, and

The Future of Real Estate Lead Conversion Involves...

Cold calling is on the way out. How many calls do we all get on a daily basis and how many do we actually answer? Clearly, it’s a lot less than we answered years ago. Remember when Realtors had no

Artificial Intelligence Can Help Agents Who Are No...

Real estate is like most industries: following up on leads is critical. The difference in real estate is that there are almost 2 million Realtors fighting over about 5 million homes that sell in the U.S. each year. What this

Text Templates to Successfully Breathe Life into Cold Leads
Three Very Effective Lead Generation Strategies to...

Small local businesses are facing tremendous competition these days, with Amazon dominating online sales and Walmart devouring one local retailer after the next. With a highly effective strategy for generating local leads, you can compete. Most digital marketing strategies are

What is RESO Web API | Real Estate Standards Organ...

RESO or Real Estate Standards Organization is the new standard of data transfer in the real estate world. It was designed to streamline MLS data transfer between MLS database and agent websites. Although RETS is still being used by many

The Differences Between IDX vs RETS & What Ag...

Displaying MLS listing data on your real estate website can be technical and complicated. The way data is transferred from the MLS database to your website is the difference between IDX and RETS. Let’s define a few terms before diving

What Realtors Need to Know About the 3 Most Signif...

Green building is no longer a pie in the sky idea among granola-munching idealists – just the opposite! The residential green building movement is now flourishing. You can see it in newly built oceanfront homes in Malibu, to the sleek

The Game Changer Real Estate CRM

If you’re in real estate you know how important every contact, lead, client and relationship is to your success and the only way to keep track of them all is with a very effective real estate CRM. This in depth

The To-Do List That Will Get You Prepared for 2020

The end of the year is fast approaching and how successful you’ll be in 2020 can largely depend on what you do in the next couple of months. There are 6 priorities to focus on if you want to be

A Simple Strategy for Nurturing Past Clients

In all my years in real estate, the biggest missed opportunity I’ve seen is ignoring past clients. Although most agents realize the importance of staying in touch, they overcomplicate it in their minds and end up doing nothing. It’s like